The Expansion Effect

The Expansion Effect

The Speed of Trust

Why your startup is already too slow and how the smartest founders are building something regenerative.

Joseph Logan's avatar
Joseph Logan
Jun 04, 2025
∙ Paid

Chris's 40-person startup just lost a $2M deal because it took three weeks to approve a simple product modification. While they waited for CEO sign-off, their competitor shipped.

This isn't a story about bad luck. It's about architecture.

Every day, founders like Chris are building the very bureaucracy they swore they'd never create. They think they're be…

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