The Expansion Effect

The Expansion Effect

The plateau principle

Why your strengths become limitations

Joseph Logan's avatar
Joseph Logan
Apr 02, 2025
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"You seem restless," my friend observed over dinner.

I paused, fork suspended halfway to my mouth. The word hadn't occurred to me, but as soon as she said it, something clicked into place.

"I suppose I am," I admitted. "Everything's going well, but it all feels... predictable."

She nodded, unsurprised. "You've plateaued."

The word hung in the air between us…

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